12 Rounds Boxing
Femma was tasked with creating a new website for 12 rounds boxing with a clean UI and excellent user experience based on their existing website.
The primary goals were to reduce cognitive overload and to simplify navigation.
The process involved:
- Scoping essential business needs.
- Simplifying their existing site.
- Lo-Fi Prototyping using paper and Balsamiq.
- Creating a new WordPress site that was:
- Encompassed the brand and core offerings of 12 Rounds boxing.